Journal2016-08-10T08:51:55+01:00

Writing an ‘About us’

For the last few days I have been in issue logging mode. Days and days of testing, describing issues, thinking analytically about flow and logic and aesthetics. Now, my beleaguered developers have an avalanche of

Death of my social life

I finally caught up on all my sleep this weekend, so I am ready for the onslaught of the next fortnight. We are in the final stages of development before user testing begins, so its

Heartbreak – my first seed funding rejection

Well, I finally heard back from the seed capital fund I had requested funding from. I guess unsurprisingly, they declined. Their reasons were that they didn't have enough evidence of market validation and limited proof

I’ve decided I want seed capital

So, despite earlier posts declaring I was going to get my startup launched all on my own, and the self-evident pride I felt in calling my little venture a 'self-funded startup', I have decided I

Top 5 things I have learnt so far

I've been working on my little business for the past 8 months or so now, and most of that time was spent developing the idea and getting it ready for development. So here are my

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